Since we devote an entire day to marketing/advertising and the various forms of, it thought it would only be fitting to examine the core of advertising. I am the kind of person that likes to know how things work, why they work, and what defines something (if you haven’t noticed), so to talk about advertising with out defining it just wouldn’t be right to me. Wikipedia defines Advertising as “a non-personal form of communication intended to persuade and audience (viewers, readers, or listeners) to purchase or take some action upon products, ideals, or services.

Often advertising is talked about in monetary terms, how much “ad dollars” or “Ad revenue”, this refers to the amount of money being spent “persuading” consumers to purchase or take action. Okay, but how does it work? The best Ads touch at a human emotion connecting you in someway to the product. This goes along with my blog on What Makes a Good Commercial. 

Advertising is not some scheming tactic that is used to drain you out of every dime. Although some companies even view it like this, advertising is a form of communication allowing a company to voice its opinion to the public. Sometimes with out the help of advertising some of the worlds best non-profits would be non-existent. This communication can be found in many forms, from print, to radio, and most commonly television commercials. Hours upon hours of research goes into understanding consumers and developing the right way to advertise to the public. 

I know that everytime I eat an organic apple, drink almond milk, and kick back with a gluten-free beer, advertisers are celebrating because they have made me believe its much healthier (which it actually is, but thats beside the point). Hopefully now that we understand the definition of advertising, we can move forward with a bolder sense, pushing the bounds and standing up to our name Vujà Dé (voo-ja day) meaning “never before seen”.

Feedback? Email me at james@vujadestudios.com or leave us a comment below.

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Spring Cleaning

When I moved to LA last year, I was eating dinner with some friends and the subject of detoxification came up, as it usually does for some reason. Coming from an ‘alternative’ health background (even though I believe ‘alternative’ should be mainstream, again, another conversation) I told my table that I am an advocate of the liver cleanse. Your liver is one of the most important organs in your body (checkout www.druglessdoctor.com for more info on that) and to keep it working at its full potential, it needs a good cleaning every spring and fall. This cleansing process is actually quite simple. As you can see right below:

Drink 1 quart of organic apple juice from the Health Food Store throughout each day for 3 days.  Add 90 drops of Phosfood Liquid and 20 drops of Peppermint Leaf to each quart of apple juice. The pectin in the apple juice and the Phosfood Liquid helps to soften and flatten the stones in the gallbladder and liver. The Peppermint Leaf will aid digestion.  Eat as normal these 3 days, but for your evening meal on the 3rd day you may want to eat a light dinner, as you will be drinking the olive oil mixture before bed that evening.

If you cannot tolerate that much fruit juice, or are diabetic, use distilled water instead of apple juice.  If you use water, you must increase the amount of Phosfood Liquid.  Put 135 drops of Phosfood Liquid and 20 drops of Peppermint Leaf in each quart of water and drink 1 quart throughout each day for 3 days.

WARNING:  You must follow this step.  If you don’t take the Phosfood Liquid drops, don’t go on the program.  If the Phosfood Liquid does not soften the stones before they come out, they will remain hard and can tear the ducts on the way out.  You don’t want this to happen.  It is recommended that you follow the entire program.  But always check with you doctor first.

2. On the third day after the last meal (before bed), mix the following foods together:  A cup of high quality olive oil, a cup of pineapple juice, grapefruit juice, and/or natural spritzer.  Add the juice of one whole lemon (organic is best).   Stir this together.

The pineapple juice or spritzer serves the purpose of helping to get down the olive oil.  You hardly taste the olive oil.  (This program originally included epsom salt.  But this was too harsh on most people.)

3. Immediately after you drink the olive oil, go to bed for the night.  Put your knees up to your chest.  Lie on your right side for half an hour.  The oil will go to the gallbladder and liver.  These organs will not know what to do with all that oil, so they will over compensate and throw off the stones.  It will be best for you to lay on your right side as long as you can while falling asleep.  

4. Take herbal laxatives next morning.  The next day, take an herbal laxative to flush the stones out of the colon. Organic black coffee also works.

5. Colon Cleanse.  We have seen better results when patients have colon irrigation prior to the flush.  This clears the pathway for stone elimination.  We also encourage, after your flush, to have another colonic.

6. All Females who pass stones and are estrogen dominant (determined by saliva testing) should take A- F BetaFood from Standard Process, three daily, until their estrogen levels become normal.

7. Frequency.  If you are really sick (cancer), consider going on this once a month for a few months.  Everyone is different.  There are no absolute rules.  For prevention, go on it at least once a year.  Others do it more frequently.

You will notice that the stones often times will be green and float.  You could retrieve the stones from the toilet and save them in your freezer.  People are always amazed that you passed gallstones naturally.

Special Note:  Stones in the gallbladder are the result of eating a high-acid diet.  All foods burn to either acid or alkaline ash after digestion.  All meat and dairy products, plus nearly all cooked produce burn to acid.  The body needs to stay slightly alkaline to remain in good health.  It makes acid as a by-product of metabolism, but makes no alkaline.  This must come from the diet.  If the diet is primarily animal foods and/or cooked produce, the body must rob the bones of calcium (an alkalinizing mineral) to keep the bloodstream from becoming acidic.  But before going to the bones, the body raids the gallbladder.  From the bile stored there, it removes the organic sodium (another alkalinizing mineral).  What is left behind is cholesterol, which hardens into stones.  To protect against gallstone formation change your diet.  Taken from Dr. Frohm’s “Health Quarters

Monthly”, June 2002 

Reasons for a Liver Flush 

Problems with:

Blood Sugar

Chemical Sensitivities

Cholesterol

Digestion

Dizziness/”Shakes” 

Dry Tongue and Mouth

‘Elimination’ 

Extreme Fatigue

Eyes

Female Reproduction

Hair 

Headaches

Mental Issues

Muscle/Skeletal Problems 

Nail Fungus

Overall body pain

Respiratory

Skin Problems

Susceptibility to Infection

Weight Gain

If you have read this entire blog, you must have questions, and I definitely want to hear from you!: Email me at dominic@vujadestudios.com!

D 

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We all want and need to execute at the highest-level daily, and taking proper care of ourselves, from a nutrition perspective, will enable us to do so. However, we all want to be healthy, but are unsure of the basic steps that will provide us with optimal health.

Coming from a family that eats, sleeps, and spreads the gospel of nutrition, this is the beginning of a series on practical nuggets that will improve your overall health.

1.     Begin the day with hot water and lemon.  This is effective for detoxification, and also when you are sick.

2.     Eat one-half of a red apple daily. Eating apples daily help lower your cholesterol (the pectin inside the apples does this). In addition to lowering cholesterol, apples contain a double fiber combination that reduces the risk of hardening the arteries, heart attack, and stroke. Finally, apples are a great way to promote healthy liver function

3.     Eat one-third cup of beets everyday (for serious). Beets are a great source of Vitamin C, potassium, and iron. They also have beta-carotene, which is a powerful antioxidant that fights cancer.

4.     Eat one carrot (medium to large, with the skin on) per day. Carrots protect against cancer and cardiovascular disease, and are rich in Vitamins A, C, and K. Carrots also are great for skin and eyesight.

Hopefully this won’t scare you away from our blog, we’re here to help!

D

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